Summer Exhibitions 2018

May and June 2018 has been a busy period for Awen Collective. The development team have been working hard to get our first product production ready (as we will be releasing it later this year). We are beginning to work more closely with our partners, and have begun to interview potential problem solvers in order to grow our team at Awen Collective.

The topic for this blog post, however, is to tell you that we have exhibited at 3 different exhibitions, all in different countries:

  • Digital Festival, May 2018, Cardiff, Wales
  • InfoSec Exhibition, June 2018, London, England
  • Automatica Exhibition, June 2018, Munich, Germany

Digital Festival 2018 in Cardiff (Wales)

Daniel Lewis (Awen Collective) on the ShowcaseStage at Digital Festival 2018 (Cardiff)Digital Festival brings together people from technology companies across Wales, the UK and internationally to talk about the latest and greatest advancements. It really showed off how great Wales is for advances in high technology.

Awen Collective exhibited at Digital Festival alongside the other companies that went through the first cohort of the IoT Accelerator in Wales. Interest in our company came from a good number of people, from a variety of backgrounds.

Our CEO, Daniel Lewis, also spoke at Digital Festival 2018 three times:

  • Panel: The Cyber-security apocalypse? - alongside the representatives from Cisco, the MoD and IP Wales.
  • IoTAWales Pitches on the Showcase Stage: Awen Collective
  • Round-table: The future of energy - alongside representatives from PA Consulting and a Welsh Energy Co-op.

InfoSec Exhibtion 2018 in London (England)

InfoSec 2018 - Cybersecurity in Critical National Infrastructure SymposiumInfoSec is very well known in the cyber-security industry, and it was an honour to be invited by Welsh Government to share their exhibition stand alongside other organisations in the CyberWales ecosystem. InfoSec is primarily a business/organisation focused cyber-security exhibition, probably the largest of its kind in Europe. Exhibitors are mostly related to cyber-security, privacy (including GDPR), incident response or defence. Attendees are very varied as it is free-entry for those who book in advance. We had some interest from people coming up to the Welsh booth, although it was good to see how things are developing in the information security world from other exhibitors.

InfoSec was also home to the Cybersecurity for Critical National Infrastructure Symposium, which is clearly relevant to our work at Awen Collective. We heard enlightening talks from NATO (Jamie Shea), from security & safety service providers, from cyber-security software providers and from critical infrastructure operators. The symposium was hosted by our friends at techUK.

Automatica Exhibition 2018 in Munich (Germany)

Automatica 2018 - Awen Collective Exhibition BoothAutomatica is probably the largest exhibition that any of us at Awen Collective have been to (certainly larger than RSA Conference in San Francisco). 6 large halls in the east of Munich filled with companies related to robotics, control and automation. Awen Collective won a competition to exhibit at Automatica as part of the Startup Zone (sponsored by Mobile World Capital/4YFN and supported by RobotUnion).

For many people visiting our stand the cyber-security implications of "Industry 4.0" was not something that they had considered, although every visitor actually acknowledged its need. We received significant interest from those organisations which have a clear and specific safety-critical element to their business (either owners of safety-critical systems, or making equipment for safety-critical systems), as they understand that the cyber-threat from enhancing connectivity is a necessary risk to address as part of safety-critical systems.

We believe that it was incredibly important for us to attend Automatica. Evangelising the need for thinking about cyber-security in robotics, control and automation. In return we received some new contacts, with whom we shall be exploring collaborative possibilities to solve problems.

To Conclude

Attending and exhibiting at exhibitions and other events is critical for Awen Collective. We not only want to spread the word about the solutions that we can offer, but we want to understand about the landscape of problems and solutions, creating collaborations along the way to solve the currently unsolved.

We always hope that you like what you see on this website, and so if you would like to collaborate in the world of digital forensics or incident response in industrial systems (or other robotics/control/automation systems) then do not hesitate to contact us. We love to take on a challenge, and think of innovative new approaches to existing problems!

Awen Collective become Cyber Den Champions 2018

CyberUK 2018


Awen Collective stand at CyberUK 2018At the NCSC CyberUK 2018 exhibition we were exhibiting as part of the DCMS Innovation Zone, alongside 12 very interesting and innovative SMEs. It was a great to exhibit, plenty of good discussions with new contacts and existing.

On the first day, as part of the innovation zone, the 12 companies had too each give a 2 minute dragons-den style pitch to 4 judges from NCSC, NCC Group and Amazon Web Services followed by 3 minutes of questions and answers. It was a tough competition as the various companies were strong, and the questions from the judges were tough.

The Awen Collective pitch and Q&A session covered:

  • The problem of an ever increasing number of cyber-attacks to our critical infrastructure and manufacturing.
  • Our solution, in the form of a suite of tools from pre-incident compliance and planning, through to post-incident analysis and case report building.
  • Our team, particularly the cofounders - Daniel Lewis & Prof. Andrew Blyth.
  • Our route-to-market, selling to service providers, whether they are professional services companies, MSSPs or DFIR specialists, and our direct partnerships with utilities, manufacturers and police forces.

Photo of Daniel Lewis (CEO of Awen Collective) on the CyberUK 2018 Spotlight Stage for the Cyber Den PitchWe had to wait until the second day to find out the results, and straight after a speech by Amber Rudd MP given to an audience from the whole CyberUK event including news reporters from the BBC, ITV, Sky, the Daily Mail and The Register, was the announcement of the winner by Ian Levy, Technical Director at the National Cyber Security Centre (NCSC), announcing that Awen Collective won the title of Cyber Den Champions of 2018. Our prize is a strategic partnership from the NCSC, which includes technical direction and some PR/Marketing.

We are very much looking forward to working closely with the NCSC in the forthcoming year, and beyond. It endorses the need for our solutions, our approach and our team.

If you did not get an opportunity to speak with us at the CyberUK Exhibition at Manchester in April 2018, then please do contact us we love to talk about problem solving in Digital Forensics and Incident Response for control and automation systems.

Welsh Government Cyber Trade Mission to Brussels 2018

Wales and Belgium Flag PinWe had the pleasure of being one of the invited Welsh organisations at the Welsh Government Cyber Trade Mission to Brussels on the 28th February 2018.

After some difficult train journeys in different countries the day before which were full of delays, cancellations and strikes, we were very pleased to be representing Wales and Welsh Business in Belgium.

The day itself was packed full of presentations from the likes of the Welsh Government Office in BrusselsWelsh Cyber Cluster/Ecosystem, the Belgian Cyber Cluster/Ecosystem, the fintech cluster B-Hive, the Belgian CERT, the NATO NCI Agency, the European Commissioner for Security (Sir Julian King), the Welsh Assembly Minister for Finance (Mark Drakeford AM), the British Ambassador to Belgium (Alison Rose), representatives from 3 of the Welsh Universities, and then all the invited SMEs from Wales including Awen Collective.

We heard about progress being made in the public and private sectors in regards to a variety of subjects including: GDPR, NIS Directive, Penetration Testing, Cryptography, Cyber-Crime Law, Certification, Digital Forensics & Incident Response, IoT, Industrial Control Systems and much more.

The day finished with an enjoyable reception at the British Ambassadors Residence to celebrate the eve of St David's Day, who is, of course, the Patron Saint of Wales. Thankfully inside was warm, while the night air in Brussels reached around -9°C.

The whole day has enabled us to make new connections with people in Wales, Belgium, France and elsewhere, and we shall be following up on those new contacts to transform those connections into collaborations.

One particular subject was raised throughout the day, and that is the exit of the UK from the European Union (i.e. "Brexit") and how that might impact cyber-attacks, the cyber-security market and the economy in general. Awen Collective has decided not to raise any particular official opinion on the matter of Brexit, but what I will say here is that events such as this trade mission and the resultant actions prove that it is through collaboration that real solutions can be developed, and not through isolation or egotism.

Dydd Gŵyl Dewi Hapus! Happy St David's Day!


Awen Collective: The Blog, The Story

Awen Collective, like all great businesses started off as an idea about how to solve a particular problem.[Daniel Lewis at DCMS ASI Showcase Day in October 2017]

Via the University of South Wales we received some funding (January 2017 - October 2017) to start to research into the viability of creating either spin-out company or a start-up with spin-out intellectual property, this was thanks to being in the 1st Cohort of DCMS Academic Startups Initiative for Cyber-Security (part of the National Cyber Security Strategy 2016-2021).

In the meantime, Andrew and I, outside of the university, began to really commercialise the idea, develop it into a commercially viable proposition. We established and registered Awen Collective Ltd in September 2017, as a start-up to be a vehicle in which we place our personally developed intellectual property. The value propositions we have developed are specifically focused on providing and developing digital forensics & incident response software-based solutions to owners of industrial control systems (in particular critical infrastructure & manufacturing) and to cyber-security, digital forensics and incident response service providers.

Our solutions are not developed based on "technology-push" or "market-push," but are genuinely based on "market-pull". We want to prepare people and organisations for incidents, and we have the expertise to be able to help do that. We are not only developing a products which will be made available on the market, but, more short-term, we are working on project-based contracts to ensure that companies are ready and so that we develop software tools for real-world problems. [Awen Collective Logo]

We acknowledge that we, as solution providers, are on a journey, as are those who have the problems and pains. We hope to be able to walk with you on your journey, and we hope that you will walk with us on ours. We believe that collaboration is vital for effective and efficient digital forensics and incident response.

That is why we have started this blog, and will shortly be starting an email newsletter. We ask you to engage with us, and we will endeavour to engage with you also. We also suggest following us on Twitter or LinkedIn, so that we can begin to discuss.

I want to leave you with two books which I would highly recommend to entrepreneurs, executives, business strategists and solutions providers out there. They are both by Alex Osterwalder:

These books are not specifically related to DFIR, however they do contain a lot of ideas and structure for creating a start-up business or designing business/organisational change processes. Their approaches are particularly applicable to technology businesses, and those approaches have been around for a while now, are well-known and are tried-and-tested. I truly believe that the Business Model Canvas should be placed at the same importance as things like Lean methodology, Six Sigma, Agile and so on.


Thank you for reading, and we hope to discuss problems and solutions with you again soon. Don't hesitate to contact us if you need us, either by email, the contact form or through social networks such as Twitter.

Daniel - CEO & Cofounder

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The content in this blog is the intellectual property and copyright of Awen Collective Ltd, unless otherwise specified.

Awen Collective Ltd is a participant in the Amazon EU Associates Programme.